LARSON FLORAL CO.
With a keen eye for aesthetics and a love for all things pink, Natasha Larson and her team at Larson Floral Co. are one of our most beloved vendors.
Natasha has worked in the Nashville floral and event industry for over 12 years.
"I have such a genuine love for flowers and weddings. They bring me so much joy," Natasha explains. "Anyone can learn to design, but when you design with love and passion, that makes all the difference."
Working alongside Natasha to make all floral dreams possible are seven creative women; Dena, Becky, Ashley, Destiny, Monica, Angela, and Ashley.
Scroll on for a Q&A with Natasha herself and be sure to check out more of her work in our real wedding blogs.
1. How did you get your start in the floral industry?
I was given a floral manager position at a Kroger 12 years ago. After a few years, I had an opportunity to do my first wedding on my own, and I never looked back. The excitement of the wedding day was addictive!
2. What’s your favorite part of your job?
- When you hit it on the nail and your clients and their families tell you you hit it on the nail.
- The relationships we [are] building with clients and vendors.
- Opening our weekly boxes and seeing what is coming in!
Photos by John Myers Photography
3. How has your experience been working with Infinity?
My team and I love all the planners and staff at Infinity! We have been blessed to be a part of their vendor team! It's wonderful going to a venue on a regular basis!
4. Do you have a favorite flower?
This is a hard one. I love them all, but if I had to pick one it would be stock. It comes in all colors and the fluffy shade is great!
5. How would you describe your style or aesthetic?
Whimsical garden; however, we can do all styles from boho, garden, romantic, and traditional!
6. What’s your best kept secret when it comes to florals?
I know how to make a flower look like a peony when they aren't in season!
Photos by Molly Peach
7. What’s your current favorite floral trend?
Color! I am loving all the different shades our clients have picked this year!
8. Any tips for couples?
- Be honest with your flower budget. This cuts a lot of back and forth and helps us guide you to your vision but with budget-friendly options in mind. Everyone has a budget. It may be $2,000 or $10,000 for florals, but there is a “I'm not spending any more” moment.
- Have a few photos picked out that you like the most to show your florist, [and] then give them the artistic ability to make your vision come to life.
